Hawk Soon Hin Industries Sdn Bhd
Address: 8, Jalan Parit Haji Hashim, 86200 Simpang Renggam, Johor
Tel: 07-7559727
Fax: 07-7550832
Contact person: Mr. Ng Zhi Yong
Position: General Manager
1.1 Background of Hawk Soon Hin Industries Sdn Bhd
Hawk Soon Hin Sdn Bhd (HSH), established in the year of 1976, which is the only company that is manufacturing automotive filter in Malaysia. HSH is the creation of Mr. Ng who had spent his lifetime and sweat and hardship in it, which had the company achieve their current result or success. By having nowadays success, HSH had become a successful manufacturing company because they consists of 35 years of experience and the motivation for continuous improvement in their job. HSH also had develop into a comprehensive manufacturer with using the advance technology for producing and excellent sales force of fuel and air filtration product.
By overseeing the annual production capacity of 10 million pieces of filter, out of 2000 pieces of product item is in different type and HSH is able to compete with their competitor to provide variety of filter based on the type of filter that the customer request for such as automotive and light commercial vehicles, heavy equipments, industrial equipments, trucks and buses.
HSH believes that quality is the important role for the company and hence, the product quality will be observe or measured carefully. The quality of the HSH product had been given advanced test by using the quality control method accordance with ISO 9001:2008 so that by having those certificate, the HSH product can be guarantee with stability of product quality. From pastime until today, by combining the production capacity and the rate of sales, it allows HSH to expand their sales network to abroad by estimating around more than 40 countries. While for domestic market, HSH is well known as a “one-stop” center with various type of product item, impressive service and product quality assurance.
1.2 Organization Structure
Next, I will describe about the structure of the Hawk Soon Hin Industries Sdn Bhd. In Hawk Soon Hin Industries Sdn Bhd, the entire department, from production advisors to customer service, go through intensive training to meet the strict quality standards. There are various departments in the service centre. First of all, Account Department which responsible for the accounts handling, the customer drafts of the booking engine fuel& oil filter, employees’ salaries, and records of transactions. The salaries are giving on their rank like the top management salaries are sent to their accounts while the lower level employees are been giving in the cash form for their salaries on the spot from the account department.
Secondly, there is a Production Department where all sorts of the filters are produce and been stored in the suitable places for the store department easy to allocate the product location and shipment the product.
Next is the Customer Service Department. This department is related to the external customers who come to Hawk Soon Hin Sdn Bhd for the purchasing parts, reservation of the engine filters, and also the customers that wants to change their spare parts. The customer service staff also must undergo strict training and must be a polite person because they are the people who play an important role in the company which maintain the relationship in between the customer and the company.
Besides that, there are also Human Resource department in the organization. This department which responsible for the company apparatus, article, employee wellbeing and the information of the entire company. Example like the invoice used paper, tissue paper, paper cup for customer to have their beverage, the beverage that ready for customer to enjoy while waiting and so on is all the responsible for the human resource department.
Apart from this, there is another department which is called IT department in the company. This department has been build from past years only and it is responsible for developing the system and database for the product and information in the organization. For example, when an company had too many product and customer to be handle, they can using the system to find and allocate the information towards the location that the company want to do so that the company can save more time from finding those information.
Figure
A1: Organizations Chart
1.3 Nature of businesses
Believe that, every business has their own
nature and of course Hawk Soon Hin Sdn Bhd also had. The nature of the company
is actually depends on the company goal which by using their vision and mission
to achieve the target they demanded.
While Hawk Soon Hin Sdn Bhd mission is to develop the best engine fuel
filter to the consumer. Besides, they also develop a highly committed and
capable workforce with strong safety awareness and offering the world class
quality products and services that meet the customers’ needs in the most
cost-efficient way. Their vision is to be
the most successful and respected Engine Fuel Filter producer in Malaysia.
By the way, there are 5 core values (HSH, CS) that are guiding the Hawk Soon Hin Sdn
Bhd to achieve the mission and vision of the company and I will be mention
3 among the 5 of it.
a ) Higher Quality Products
a ) Higher Quality Products
One of the most important core
values is to increase the quality of products and by having this action, the
company will be more easy to achieve the goal that they desire.
b) Superior Quality Services
Other than that, by having the
superior quality services also is an important factor that can help the company
to achieve the goal that they desire because of the services that they had made
which can made the consumer satisfy.
c) Harmony Working
Besides of saying quality and
services, the company also put a little effort on their working situation and
they paying more attention on the harmony working environment so that the
workers won’t have argument and they also can work in a happy environment also.
Hawk Soon Hin Sdn Bhd has provided variety of product and services in the centre. Briefly, the Hawk Soon Hin Sdn Bhd IT department provide the service for developing the database where the traditional information will be transfer into the database and from current onwards, the company will start to use the system no matter the data that are relevant to customer or product because the system will help to record all the transaction daily. While for the production line, the production department will produce various but not all types of vehicles spare parts and engine filter. Most of the popular brand like Toyota, Honda and BMW will take the engine filter and spare parts from our company but the famous brand like Ferrari, Bugatti Veyron and Lamborghini is not included in the package.
Hawk Soon Hin Sdn Bhd also performs testing and provides warranty for their product that they sell to their customer. Sales person will show customer the certificate for the quality standard of products and the customer will have the benefit of been warranted for the product that they bought. As the company is growing rapidly, their customer will coming from various places where the company need to ship their product to Kuala Lumpur and store the product at there so that the company can shipment all the product to their customer at a time without any trouble.
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